About NBG

Northrim Benefits Group, LLC (NBG), an affiliate of Northrim Bank, is a full-service employee benefits agency that specializes in developing customized benefits solutions. NBG has represented the interests of our clients, Alaskan-based businesses and organizations with 2 to 1000 employees for over three decades. As your benefits consultants, we act on your behalf when dealing with insurance carriers and plan administrators, while making recommendations based on your business’ best interest. NBG, a locally owned Alaskan business, is appointed with all of the major employee benefit insurers and administrators licensed in Alaska. Many of these companies have recognized NBG as a key partner in the Alaska market.We also provide services to individuals seeking coverage for themselves and/or their families through our individual division, Enroll Alaska. Our associates also work closely with a variety of trusted partners to provide solutions for individual life, disability, long-term care insurance, business & estate planning, strategic investing, and retirement planning.

Our knowledge of the enrollment, application and administration procedures is appreciated by both our clients and partners. Our clients have greatly benefited from our commitment to provide the best and latest advances in these complicated areas.



Northrim Benefits Group’s primary mission is to deliver exceptional services and value while offering a wide range of products and services to meet our clients’ changing and developing needs. We support the employer’s objective in offering benefit programs: Recruiting, Retaining, and Rewarding the efforts of the employees that make their organizations successful.

Our licensed staff is composed of high caliber individuals with experience and knowledge to provide our clients with the highest quality customer service and develop creative solutions to their unique challenges.

We closely monitor insurance carriers and administrators to ensure they provide quality service and pay claims in a timely manner. As an independent brokerage firm, we work solely with top-quality carriers, recommending the companies that best meet our client’ needs and deliver the best overall value.

NBG operates under a team-based organizational strategy. Our accounts are managed jointly by licensed benefit consultants and administrative staff.


Northrim Benefits Group stands out from the competition by:

  • Customer Service is our top priority
  • Wide variety of products and services to meet all of your benefits needs besides insurance
  • On-site Consultations
  • Transparency regarding all fees and cost
  • We think outside the box to come up with creative solutions to your benefits challenges
  • Fully licensed firm and staff members

ICL was the founding agency with over 35 years of local presence and experience. As ICL grew, it developed two main focuses – one on financial planning and investing, the other on employee benefits and health insurance. The employee benefits arm of the company developed a unique relationship with Northrim Bank and in April 2005, Northrim Benefits Group, LLC was formed as an affiliate company to Northrim Bank.


Northrim Benefits Group, LLC (NBG) is comprised of a group of professionals who have the experience, knowledge, and drive to meet our clients' business needs through a personalized consultative process. Our associates come from a variety of backgrounds, areas of expertise, and industry experience, and use a team approach to provide creative benefit solutions. Our associates have been carefully selected based on their knowledge, experience and desire to make a long-term commitment to our clients. Every member of our staff is licensed by the State of Alaska Division of Insurance and participates in ongoing continuing education to stay current in the field of employee benefits.

Bruce O. Moore | Chairman & Founder
Bruce is the founder, Chairman of the Board and Managing Member of Northrim Benefits Group, LLC. Bruce is responsible for leading our firm to be the premiere benefits firm in the State. Besides his commitment to clients, Bruce has also given back to the industry, serving as President of the National Association of Insurance and Financial Advisors in Alaska and participating in the Society of Financial Service Professionals, as well as the Anchorage Estate Planning Council. Bruce has taught dozens of industry courses and participated in nationally recognized organizations such as the Million Dollar Round Table and the National Association of Life Underwriters.
Joshua Weinstein, DIA | President, Employee Benefits Consultant | Certified PPACA Professional

Joshua Weinstein is President and the most senior benefits consultant for Northrim Benefits Group, LLC. He oversees the marketing, servicing, and renewing of clients, while providing consultative support for the other benefit advisors in the office. Navigating through a difficult market for benefit products and services, Joshua works with employer groups to develop innovative, attractive, and affordable packages that help recruit, retain, and reward the employees that make their businesses and organizations successful. To accomplish these tasks, Joshua partners with insurers and administrators to develop the products and services employers demand along with implementing a creative approach that sets their benefits apart from competitors. Joshua then communicates his recommendations with the stakeholders within organizations, ultimately communicating the programs directly to employees. Joshua looks for ways to make the roles of benefits administrators less demanding with respect to benefits management and compliance.

After moving to Alaska from the East Coast in 1996, Joshua graduated from Alaska Pacific University in 2000 with a degree in education and psychology. He served as the technology coordinator for the Nome Public School District between 2000 and 2002, working with the district and students to create a vision for technology in furthering the education process. After returning to Anchorage, Joshua joined ICL Financial Services to assist with various special projects, ultimately deciding to remain with the company to assist in its growth. He became licensed to sell and service insurance products and also became a financial advisor, working with clients' individual insurance and investment needs. Joshua also works as a retirement specialist with ICL Financial Services, assisting individuals and companies with their financial and retirement plans. Joshua continues his education and has earned a designation specializing in disability income insurance products. He continues to attend training sessions in the benefits field to keep pace with the rapid changes and developments occurring in his specialty areas. Joshua is also an active member of the Alaska Association of Health Underwriters (AAHU).

Joshua loves his career. He takes special pride in helping employers make their jobs easier while saving them money. When not in work mode, Joshua dedicates his time to his two daughters and active Husky, Luka. He enjoys the outdoors Alaska has to offer with his family and friends. From fishing to camping to running alongside the moose on the city trails, Joshua is an Alaskan benefits expert ready to assist you.

Tonya Mott | Vice President of Operations | Certified PPACA Professional

Tonya is the Vice President of Operations. She oversees Northrim Benefits Group’s day-to-day operations and is responsible for the organizations strategic growth. She joined the Northrim Benefits Group team in 2004. Tonya leads the company’s organizational strategy by developing processes and systems that improve operational efficiency, reinforces corporate team approach to workflow, and works diligently to ensure the highest level of client communications.

The most satisfying and rewarding part of her work becomes evident when clients remark on how easily we can access their benefits information, manage their compliance needs, and provide consultative guidance - all in a responsive, friendly and professional manner. Tonya has been a licensed health & life Insurance producer in the State of Alaska since 2005.

Tonya joined NBG with a background in the aviation industry. Working in an industry whose main focus is safety, enhanced her already strong work ethic, high level of organization, and increased emphasis on attention to detail. Having the opportunity to work with aircraft mechanics and pilots also provided her with communication skills that can't be learned in any other industry.

Over the last 10 years Tonya has grown with the company. She began working for NBG in an administrative support role, passed her health & life insurance exam.  From there she progressed into an employee benefits consultant role, and now into the position she holds today. Over the years she has continued to focus on the companies’ growth and become an integral part of the executive team. 

Tiffany Stock | Vice President of Sales & Marketing | Employee Benefits Consultant | Certified PPACA Professional

Tiffany is the Vice President of Sales and Marketing for Northrim Benefits Group, LLC. She is responsible for developing, implementing and executing strategic marketing and sales plans to achieve NBG’s goals and objectives while managing the sales and marketing operating budgets. In addition to her role as a member of the executive team, Tiffany consults with existing and prospective clients regarding the implementation, renewal, and ongoing administration of their benefit plans.  Tiffany enjoys assisting employers in the development and maintenance of the valued benefit offerings for their employees.  Tiffany is licensed as a health & life insurance producer in the State of Alaska and has received certification from the National Association of Health Underwriters as a PPACA Professional (which emphasizes her knowledge in regards to health care reform and all that it entails) and a Certified Self-funding Professional.

Tiffany came to NBG in March 2009 with eight years of experience in customer service, banking, administrative support, marketing and advertising. Her years of experience have given her the organizational and critical thinking skills needed to advise our clients. Her experience in the marketing and advertising venues has also given her a positive attitude and the creative approach that the employee benefits market needs.

Tiffany has lived in Anchorage, Alaska since 1990. She spends her free time with her husband and daughters, reading, travelling, chauffeuring her children to soccer and hockey activites and enjoying the outdoors. Tiffany is currently an active member of the National Association of Health Underwriters and is serving on the Board of Directors for the Alaska chapter and a member of the Anchorage Society for Human Resources Management (ASHRM).

Albert Fogle | Employee Benefits Consultant | Certified PPACA Professional

Originally from Pittsburgh, Pennsylvania, Albert joined Northrim Benefits Group in 2010. As an Employee Benefits Specialist, he consults with individuals and employers regarding the installation, renewal, and continuing administration of their specific employee benefits plans. Albert also provides clients with exceptional customer service, and is the lead office technology coordinator. He is currently licensed in the State of Alaska as a life and health insurance producer, and President of Alaska Association of Health Underwriters.

Albert spent many years prior to joining NBG serving in the United States Army as an Infantry Team Leader and Communications Operator. His years of service included a tour in Iraq. After exiting the Army in 2007, he moved to Anchorage, Alaska and attended the University of Alaska Anchorage where he received his Bachelor’s Degree in Finance which he complimented with a minor in Criminal Justice. Albert takes advantage of living in Alaska by hiking, biking, and skiing. When he isn’t traveling, he also participates in the Midnight Sons Chorus and enjoys spending time with his dogs.

Aimee Crocker | Operations Manager & Licensed Insurance Agent – Enroll Alaska

Aimee’s primary role at Enroll Alaska, a division of Northrim Benefits, is to consult with existing and potential clients to determine what solutions can best fit their insurance needs. She also manages the operational and sales needs for individual clients and prospects. Aimee enjoys teaching and sharing her experiences with others to encourage and develop success as a team. She is a licensed health & life insurance producer in the State of Alaska and an active member of the Alaska Association of Health Underwriters (AAHU). Aimee joined Enroll Alaska in August 2013 with a background in management, executive support, and non-profit experience. Her extensive background in management of people and projects allows her to be successful at multi-tasking and balancing the needs of the clients and needs of the business alike. As a lifelong, second generation Alaskan, Aimee enjoys spending her free time hiking, hunting, and fishing. To fulfill her love of culture, she is also an avid world traveler. Her experience travelling and studying abroad allow her to keep an open mind and be sensitive to individuals’ cultural needs and preferences.

Andrew Kupperman | Client Systems Manager

Andrew joined Northrim Benefits Group in November 2014 as an Administrative Assistant with NBG’s individual division, Enroll Alaska. After assisting with the 2015 open enrollment period, he transitioned to the group side of Northrim Benefits Group in an administrative capacity, and soon found a new role within the company as the Client Systems Manager. Coming from a background in administration and customer support, Andrew strives to help our clients in finding technological solutions to administer benefits and other Human Resource tasks in effective, streamlined ways. He hopes his new position will start to get clients thinking of how they do benefits in fresh and exciting ways, as the industry changes to keep up with government regulations and technology.

Andrew earned his Bachelor’s degree in English Writing from the University of Pittsburgh in 2009. After discovering the beauty Alaska has to offer for their honeymoon, Andrew and his wife decided to make the permanent drive from their home in Philadelphia, Pennsylvania during the Spring of 2014. Together, they love to explore and hike new places and are striving to visit each US National Park.


Northrim Benefits Group, LLC (NBG) is always looking for the right individuals to grow along with our firm. We look for team members who exhibit a high degree of professionalism and integrity and who are committed to developing long-term relationships with our clients. A career in the benefits industry can be challenging and rewarding, providing many opportunities for personal and professional growth.

We are committed to providing our associates with ongoing training and educational opportunities in order to maintain the high standards that are fundamental to serving the best interests of our clients.

If you're interested in learning more about working with an organization where you can create your own future, contact us via email at info@northrimbenefits.com.